Web, SEO & Digital Media

Web development, SEO and digital media that earn their budget

OpenVista builds the site, fixes the technical foundations search engines actually read, and runs the content and campaigns that turn visitors into conversations. Delivered from Rabat in English, French and Arabic.

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Three services, one goal: measurable pipeline

Most agencies sell you a website and then a separate SEO retainer that never touches it. We work the other way round. The technical structure, the content and the campaigns are designed together, because that is the only way the numbers add up at the end of the quarter.

Web development

Fast, accessible, maintainable websites — marketing sites, e-commerce and Odoo-integrated platforms. Built to be edited by your team, not held hostage by an agency.

  • · Core Web Vitals treated as a requirement, not an afterthought
  • · CMS your marketing team can actually use
  • · Odoo, WordPress and headless builds

Search engine optimisation

Technical, on-page and off-page work, in that order. We fix what blocks indexing and ranking before we write a single article.

  • · Technical audits: crawlability, indexation, structured data
  • · Keyword mapping and content architecture
  • · International and multilingual SEO with correct hreflang

Digital media & content

The material that makes people trust you before they contact you: articles, landing pages, video and paid campaigns.

  • · Editorial calendars and long-form content
  • · Landing pages built for conversion, not decoration
  • · Paid search and social, measured against pipeline

The SEO trilogy we work through, in order

PhaseWhat we doWhat you get
Technical Crawl the site, find what search engines cannot read or will not index: broken canonicals, conflicting hreflang, duplicate locale URLs, dead redirect chains, slow templates, missing structured data. A prioritised fix list with impact and effort, applied on the site — not handed over as a PDF.
On-page Map keywords to pages, rewrite titles and descriptions within SERP limits, structure headings, build internal links, add the schema that earns rich results. Pages that match what people actually search for, with no two pages competing for the same query.
Off-page Digital PR, citation building, partnerships and content worth linking to. No purchased link networks. Authority that compounds, from sources a human reviewer would accept.

Why clients work with a team in Morocco

We are based in Rabat, which is GMT+0/+1. For the UK, France, Spain, the Netherlands and Germany that means we are in your working day, not asleep through it — a real difference from teams in Asia or Latin America, who are typically 5 to 12 hours out of phase.

For North America we overlap your morning. Our own infrastructure sits in Rabat and New York, so the sites we build and host are served from a datacentre that makes sense for your audience.

We work in English, French and Arabic, which matters if you sell into North Africa, Francophone Europe or the Gulf as well as your home market.

How an engagement runs

  • 1. Audit (free). We crawl the site and give you the findings whether or not you hire us.
  • 2. Scope. A written plan: what gets fixed, what gets written, what it costs, in what order.
  • 3. Execution. Work ships in two-week increments so you see progress, not a six-month silence.
  • 4. Reporting. Traffic, rankings and — the one that matters — enquiries and their source.

Frequently asked questions

How long before we see results?

Technical fixes can move indexing within days. Content and authority take longer — expect meaningful organic growth over three to six months, and be sceptical of anyone promising page one in thirty days.

Do you require a long contract?

No. We work in monthly or quarterly blocks. SEO compounds, so most clients stay, but we would rather earn the next month than lock you into a year.

Can you work on our existing site?

Yes, and that is the usual case. We audit what exists, keep what performs, and rebuild only what is holding you back. A full replatform is rarely the answer.

Do you handle multilingual and multi-country SEO?

Yes — it is one of our specialities. Correct hreflang, locale-specific content and per-market keyword targeting, without the duplicate-content problems that translated sites usually create.

Do we own the work?

Yes. Code, content and accounts are yours. We hand over documentation, and nothing is held on infrastructure you cannot access.

What does it cost?

Audits are free. Ongoing work is scoped per project after the audit, so you are quoted on your actual situation rather than a package. Tell us your budget and we will tell you honestly what it buys.

Start with the free audit

Send us your domain. We will show you what is blocking your search visibility — whether or not you become a client.

Get the audit

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Related reading

Fixing LCP on mobile

A step-by-step walkthrough of the Core Web Vitals problem we fix most often.

What technical SEO costs

Honest pricing bands and what a genuine technical audit should contain.

White-label delivery for agencies

If you are an agency, we can deliver under your brand, in your working day, at wholesale rates.